How TrustedSport collects, uses, stores, and protects your personal data. We believe in transparency and give you control over your information.
TrustedSport ("we," "us," or "our") operates the website trustedsport.uk.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website. It applies to all visitors, readers, and users of TrustedSport, regardless of location.
We are committed to protecting your privacy and handling your data responsibly. TrustedSport is an editorial and informational website; we do not operate gambling services, process bets, or hold player funds. Our data collection is limited to what is necessary for website operation, content improvement, and legitimate business purposes.
By using TrustedSport, you consent to the data practices described in this policy. If you do not agree with any part of this policy, please discontinue use of the website immediately.
TrustedSport collects two categories of data: information collected automatically through technology, and information you provide voluntarily.
When you visit TrustedSport, certain technical information is collected automatically through cookies, server logs, and analytics tools. This includes:
TrustedSport does not require you to create an account or provide personal information to read our content. However, you may voluntarily provide information in the following circumstances:
We use the data we collect for the following purposes, each with a specific legal basis:
We analyse usage data to understand how visitors interact with our content, identify technical issues, optimise page load times, and improve the overall user experience. This processing is based on our legitimate interest in maintaining and improving the website.
Aggregate analytics data helps us understand which topics, reviews, and guides are most valuable to our audience. This informs our editorial calendar and content strategy. No individual user data is used for this purpose; only aggregate, anonymised trends.
When you contact us through our contact page or via email, we use the information you provide solely to respond to your inquiry. This processing is based on your consent, given by initiating the contact.
When you click an affiliate link, a cookie may be placed on your device by the destination operator's affiliate tracking system to attribute the referral to TrustedSport. This tracking is managed by the third-party operator, not by us. We receive only aggregate, anonymised conversion data (e.g., number of registrations) and do not receive any personal information about your activity on the operator's platform.
Cookies are small text files placed on your device when you visit a website. TrustedSport uses cookies for the purposes described below. You can control cookie behaviour through your browser settings.
These cookies are necessary for the website to function correctly. They handle basic functions such as session management and security. Essential cookies do not collect personal information for marketing purposes and cannot be disabled without affecting site functionality.
We use analytics services (such as Google Analytics) to understand how visitors use our website. These cookies collect information about page views, session duration, bounce rates, and traffic sources. Where possible, we configure analytics to anonymise IP addresses before processing. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.
When you click an outbound affiliate link, the destination operator may place a cookie on your device to track the referral. These cookies are set by third parties, not by TrustedSport, and are governed by the respective operator's cookie and privacy policies. Typical durations range from 30 to 90 days.
You can manage cookies through your browser settings. Most browsers allow you to block all cookies, accept all cookies, or selectively block third-party cookies. Please note that blocking essential cookies may impair website functionality. Below are links to cookie management instructions for major browsers:
TrustedSport does not sell, rent, or trade your personal information to third parties. We share data only in the following limited circumstances:
Depending on your location, you may have specific rights regarding your personal data under applicable data protection laws, including the General Data Protection Regulation (GDPR) for users in the European Economic Area and the Personal Data Protection Act 2010 (PDPA) for users in Malaysia.
You have the right to request a copy of the personal data we hold about you. Given that TrustedSport does not require user accounts, the data we hold is typically limited to analytics identifiers and any correspondence you have sent us.
You have the right to request correction of any inaccurate personal data we hold about you. If you have contacted us and believe the information in our records is incorrect, you may request an update.
You may request that we delete personal data we hold about you. This includes requesting the deletion of any correspondence records. We will comply unless we have a legal obligation to retain the data.
You have the right to object to our processing of your personal data for certain purposes, including direct marketing (which we do not conduct) and processing based on legitimate interests. You may also withdraw consent at any time where processing is based on consent.
Where technically feasible, you have the right to request that your personal data be provided to you in a structured, commonly used, and machine-readable format.
If you believe your data protection rights have been violated, you have the right to lodge a complaint with the relevant supervisory authority. For users in the UK, this is the Information Commissioner's Office (ICO). For users in Malaysia, this is the Department of Personal Data Protection (JPDP).
To exercise any of these rights, please contact us using the details on our Contact page. We will respond to all legitimate requests within 30 days.
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law. Our specific retention periods are as follows:
TrustedSport implements appropriate technical and organisational measures to protect the personal data we process against unauthorised access, alteration, disclosure, or destruction. These measures include:
While we take reasonable steps to protect your data, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security but are committed to promptly addressing any data breach in accordance with applicable legal requirements.
TrustedSport's audience is international, with a primary focus on Asian markets. The data we collect may be processed in countries outside your country of residence, including countries that may not provide the same level of data protection as your home jurisdiction.
Where data is transferred outside the European Economic Area or other jurisdictions with data transfer restrictions, we ensure that appropriate safeguards are in place, including standard contractual clauses approved by relevant authorities, adequacy decisions, or other legally recognised transfer mechanisms.
TrustedSport is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a person under 18, we will take immediate steps to delete that information from our records.
If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately using the details on our Contact page.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable law. When we make material changes, we will update the "Last Updated" date at the bottom of this page. We encourage you to review this page periodically.
Your continued use of TrustedSport after any changes to this Privacy Policy constitutes your acceptance of the updated policy.
Last Updated: 3 February 2026